Judith Wardle, Qualitative Researcher, Partner Wardle McLean
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23 May 2022

Judith Wardle (Founder)

Judith discovered qualitative research after a brief spell in the music business and still thinks it's the best job in the world. Over the past twenty or so years, she has probably interviewed over nineteen thousand people about topics ranging from the mundane to the sublime.

She lives in inner city London with two aspiring teenage moderators, a husband and a very stupid cat.

Major Irritation: Traffic engineering in London.

Biggest Mistake: don't make mistakes, I have learning opportunities.

Favourite brand: Guerlain fragrances have my 100% loyalty.

Dream project: A hugely profitable, tricky multi-stage project that lasts for years.

Click on a team member for details


Contact Us

Contact Us

Wardle McLean
7 Maidstone Buildings Mews
72-76 Borough High Street
London SE1 1GD

Tel +44 (0) 20 7993 6653
Mob +44 (0) 7966 460 352



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